Decide what your priorities are in terms of ease of use versus customization. Most highly customizable blogging platforms, like mobile type, are a little harder to use than very automated platforms like wordpress. If you are new to blogs and internet technology, you may want to sacrifice the ability to create a custom background or integrate a unique font into your template to find a program that will be easy for you to to use. On the other hand, if you are a veteran web designer with knowledge of HTML or javascript, you will probably find the limitations of a user-friendly platform to be frustrating.
There is no such thing as a blogging platform that is objectively the best platform, because every blogger has unique needs. The blogging movement is very much about individuality, so it's a lot of sense that there would be many different platforms available that are designed to meet the needs of different types of people who undertake different types of projects. This diversity is a good thing because it means that you will almost certainly be able to find a program that suits your level of technical ability.
However, the fact that no two bloggers need the same thing from a blogging platform can make your search for the right platform a bit tricky. When you read reviews different platforms, try to keep your priorities in mind and do your best to reflect the position that the reviewer is coming from. For example, a negative review written by an accomplished software designer who complains that a popular platform is too limited may tell you that the platform in question is ideal for a beginning blogger. There is no such thing as the perfect platform for everybody, so that instead of seeking the "best" platform, look for the best platform for your specific criteria.
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